5 Tips on Using Tech to Beat the Holiday Retail Crunch

The holiday shopping period in November and December is the busiest time of the year for retailers — not news to anyone who has seen shoppers lining up outside stores before most others have finished Thanksgiving dinner. That sheer volume of transactions means that missing out on even a portion of shoppers’ pent-up demand during this part of the year can be disastrous. And if retailers don’t have their IT systems ready to go, they could quickly find themselves bemoaning a blue holiday.
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